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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="16px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;hyphens:auto;line-height:16px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h4 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From iQIYI, Inc.</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">April 19, 2018 04:06 AM EST </span></h5></th><th class="expander" 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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">iQIYI to Release World's First 4K VR Integrated Headset Supporting 8K Panoramic Video Playback</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p><i>Innovative technology combined with iQIYI's leading content library to transform the VR entertainment experience</i></p>
<p><span class="xn-location">BEIJING</span>, <span class="xn-chron">April 19, 2018</span> /PRNewswire/ -- iQIYI, an innovative market-leading online entertainment service in <span class="xn-location">China</span>, today announced that this May it will officially launch the world's first <span class="xn-money">4K</span> VR integrated headset supporting <span class="xn-money">8K</span> (7680*3840) panoramic video playback. The announcement follows the debut of iQIYI's second-generation VR headset (VR II) at the International Consumer Electronics Show held in <span class="xn-location">Las Vegas</span> this January. <br></p>
<p>The upgraded version of the VR II will feature <span class="xn-money">8K</span> panoramic video playback functionality and image rendering technology, combined with a fully upgraded <span class="xn-money">4K</span> LCD quick response screen, to provide users with an unprecedented "portable <span class="xn-money">4K</span> movie theater" viewing experience.</p>
<p>Leveraging iQIYI's vast content library and its leading VR production capabilities in <span class="xn-location">China</span>, the VR II boasts a massive amount of built-in iQIYI video content including VR panoramic videos and pictures, 3D video, 2D video, iQIYI original VR films and television dramas and VR games.</p>
<p>"Clarity, fluidity, and the sense of immersion in a virtual theater are crucial to the VR experience," said Mr. <span class="xn-person">Yu Gong</span>, the founder and CEO of iQIYI. "iQIYI's VR II takes each of these to the next level, with four-times higher resolution than standard <span class="xn-money">2K</span> screens and a 35% improvement in computing performance. We're confident our upcoming <span class="xn-money">4K</span> VR headset will set an entirely new benchmark for VR, and once again transform the consumer entertainment experience." </p>
<p>Mr. Gong noted that the future of the VR in terms of technological product innovation and the creation of new business models lies in the seamless integration of software and hardware.</p>
<p>In contrast to other global entertainment content <span id="spanHghlted1d">platforms, iQIYI's</span> VR development strategy focuses on the two-way interaction between hardware and software in order to realize the ideal integration of technology and entertainment. <span id="spanHghltccef">iQIY</span>I has accumulated a rich and expanding library of content and opened up the full VR industry chain to successfully take VR to the next level.</p>
<p>In <span class="xn-chron">January 2018</span>, the "Global Top Brands" list put together by International Data Group (IDG), awarded iQIYI's VR I the "Best VR Technology Innovation Award of the Year". iQIYI will continue to pursue innovative solutions to transform the consumer entertainment experience. </p>